Data Scientist - Marketing Data Science, NEW YORK, New York

Dow Jones & Co.

Dow Jones, Making Careers Newsworthy

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets.

Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put “Reasonable Accommodation in the subject line.

NYC - 1211 Ave of the Americas

Full time
Job_Req_41339

Job Description:

About Our Organization:

Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world's largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America's largest newspaper by paid circulation; Barron's, MarketWatch, Investor's Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

About the Role:

As a Data Scientist, Marketing Data Science at Dow Jones, you will use data to identify trends in subscription activity, both in terms of new subscriber acquisition and existing subscriber engagement. Reporting to VP of Marketing Analytics & Modeling, you will work across our consumer brands, including The Wall Street Journal, Barron's, and MarketWatch, transforming large dataset into actionable insights and performance-oriented dashboards. You will develop data-driven insights to inform marketing tactics, subscription strategy, and engagement efforts within the Dow Jones marketing organization.

*At this time, we will not be able to sponsor applicants for work visas.

Responsibilities:

• Predictive Modeling: Build predictive models to predict customer behavior, such as churn, lifetime value, price sensitivity, channel preference and purchase propensity within the subscriptions businesses. Develop predictive models for upsell/cross sell across the different product lines.
• Data Infrastructure and Technology: Collaborate with data engineering and ML Ops teams to establish and maintain robust data infrastructure, ensuring data quality, accessibility, and security. Establish model governance and implementation processes. Evaluate and implement appropriate data science tools, platforms, and technologies to streamline processes and enhance data-driven marketing capabilities.
• Data-driven Marketing Strategies: Utilize advanced analytics and predictive techniques to analyze large volumes of customer data, including demographic information, transactional data, online behavior, and social media data. Derive actionable insights to optimize marketing strategies, improve customer targeting, and personalize marketing campaigns.
• Stakeholder Collaboration : Work closely with cross-functional teams, including marketing, sales, product, and finance, to understand their business needs and translate them into data-driven solutions. Present insights and recommendations to senior executives and stakeholders in a clear and compelling manner.

Requirements:

• A minimum of Bachelor's degree in a relevant field (e.g., Data Science, Statistics, Mathematics, Computer Science, or Business)
• 2+ years working in a data science role, preferably in a consumer business.
• A strong understanding of machine learning modeling and other predictive algorithms, tools and techniques.
• Proficiency in Python, R, SQL and experience with data visualization tools (Looker, Tableau)
• Strong analytical mindset and attention to detail
• Exceptional communication and interpersonal skills, with the ability to work collaboratively and cross-functionally with internal and external stakeholders.

Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

Business Area:
Dow Jones - CMO - Marketing

Job Category:
Data Analytics/Warehousing & Business Intelligence

Union Status:
Union role

Pay Range: $40,000 - $160,000

We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.

Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.

For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..

Business Area:
Dow Jones - CMO - Marketing

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